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Case study · Restaurant
Manchester
Habibi Manchester
A room worth photographing, and a feed that finally does it justice.
In-house photography and reels-first social for a Manchester restaurant: 4.5 stars across 94 TripAdvisor reviews, ranked 281 of 2,288 restaurants in the city.
4.5 stars, 94
TripAdvisorverified 7 Jul 2026
#281 of 2,288 Manchester restaurants
Source: TripAdvisor, checked 7 Jul 2026 1
The brief
Published 9 Oct 2026
The challenge
The room and the menu were outgrowing the feed meant to fill them.
The approach
In-house photography and a reels-first social programme: the team that shoots the food runs the channel.
Results ledger
2 rows, one source
| Measure | Figure | Detail |
|---|---|---|
| TripAdvisor rating, out of 5 | 4.5 stars1 | 94 reviews |
| Manchester ranking | #2811 | of 2,288 restaurants |
How to read it: each figure is printed exactly as the record gives it, the chip beside the hero figure says how it was checked, and the source line beneath this table names where it was read and, where one exists, the date. A range is printed as a range; the top of it is never quoted as the typical result.
No uplift figure is published for this case. The figures above are the client’s public ratings or counts as recorded on the date shown, not a before-and-after measurement, and the work is not claimed to have produced them.
Photographs
5 plates
What it shows a London business
2 points, no new figures
- Photography is a ranking factor in practice if not in name: the restaurant with the better pictures on its profile gets the click, the visit and the review.
- What worked in Manchester works in any London borough with a dining strip: the same team shooting, posting and asking for reviews.
Services used
1 service · 1 industry
Social media
Reels-first content shot, edited and posted by an in-house team, planned alongside reviews and search.
Industry: Restaurants and hospitality
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