Industry
Trades and home services
plumbers, heating engineers, electricians, roofers, builders and landscapers serving a borough of family homes, where the Business Profile and a clear service area win the phone call.
London SEO AgencyTower 42, 25 Old Broad Street, EC2N 1HNby appointment
+44 7435 755127Edition updated
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Local & Maps
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Areas of London · East London
11 postcode districts · 22 places named
A commuter borough on the Kent border where customers drive, search by town and expect a DA postcode on the listing. We build for Bexleyheath, Sidcup, Welling and Erith searches, and we have no published client here yet.
Places named on this page: Bexleyheath, Bexleyheath Broadway, Sidcup, Sidcup High Street, Welling, Erith, Erith Riverside, Crayford, Old Bexley, Belvedere, Thamesmead, Abbey Wood, Blackfen, Barnehurst, Slade Green, Albany Park, Falconwood, Foots Cray, Hall Place, Danson Park, Lesnes Abbey, Queen Mary's Hospital.
Served from one office
Tower 42, 25 Old Broad Street, London EC2N 1HN, by appointment. We visit clients across London, including Bexley. +44 7435 755127Leader
Bexley is suburban, residential and car-dependent, with a ring of town centres rather than one: Bexleyheath and its Broadway, Sidcup High Street, Welling High Street, Erith by the river, Crayford on the Dartford side, and Old Bexley’s village centre. Businesses here are the ones that serve homes and families: trades, garages, dentists, estate agents, nurseries, cafes, hairdressers and the retail parks along the A2 and the A206. Most of their customers search by town name on a phone and expect to see a listing within a short drive. This page explains how we approach local search across the DA and south-east SE postcodes, and which searches we would expect your customers to make.
We deliver the work from our office at Tower 42, 25 Old Broad Street, in the City of London (EC2N 1HN), by appointment. We do not have a Bexleyheath office, a Sidcup phone number or a local team, and we will not pretend otherwise. The people named on this site visit clients across London, so the first meeting can be at your premises in the borough, by video, or at Tower 42, which is a short walk from Cannon Street, where Southeastern trains from Bexleyheath, Sidcup and Welling arrive. Call +44 7435 755127 and a person answers during office hours.
Bexley’s postcodes are DA5 (Old Bexley and Bexley village), DA6 (Bexleyheath), DA7 (Bexleyheath north and Barnehurst), DA8 (Erith and Slade Green), DA14 (Sidcup and Foots Cray), DA15 (Sidcup west and Blackfen), DA16 (Welling and Falconwood), DA17 (Belvedere), DA18 (Erith Marshes), SE2 (Abbey Wood, shared with Greenwich) and SE28 (Thamesmead, also shared with Greenwich). If your address starts with one of these, this is your page. Crayford, on the eastern edge, shades into Dartford’s DA1.
Bexleyheath is the main shopping centre, with the Broadway and the civic offices. Sidcup has a long high street, Queen Mary’s Hospital and a student population around Rose Bruford College. Welling is a smaller high street between the two. Erith and Belvedere combine a riverside town centre with industrial land along the Thames. Abbey Wood’s Elizabeth line station, on the Greenwich border, has shortened the commute and is pulling new residents into Thamesmead and Belvedere. Hall Place, Danson Park and Lesnes Abbey are the landmarks customers use when they describe where something is.
Wikipedia records a population of 248,287 and names the main settlements as "Sidcup, Erith, Bexleyheath, Belvedere, Crayford, Welling and Old Bexley", adding that the borough "is within the Thames Gateway, an area designated as a national priority for urban regeneration" (Wikipedia, CC BY-SA). Seven named towns in one borough is the point: a Bexley business that lists only "Bexley" as its location is invisible to the Sidcup customer who never searches for Bexley at all.
What people search for here
5 searches
Five searches we would expect from Bexley customers, each a different kind of job:
Every one of these names a town, not the borough. That is how Bexley customers talk, and your pages and listing need to talk the same way.
Who you are competing with
Competition in Bexley is local and, in the trades, surprisingly strong. Because the borough is car-dependent, plumbers, electricians, roofers and garages serve the whole borough and the Dartford side of the border, so the map pack for a Bexleyheath search is contested by firms from Welling to Crayford. The ones that hold it have the most reviews and the most complete listings, not the best websites. In dentistry and estate agency the picture is different: established practices and agencies with years of reviews and well-built sites, where you need service pages, structured data and a steady review rate to move at all. Retail is pulled towards the parks and Bexleyheath Broadway, and an independent shop wins online by being the clear answer for one specific product search, not by competing on everything.
Bexley is a commuter borough. A large share of residents travel to London Bridge, Cannon Street or Charing Cross on weekdays, so searches for home-area services happen in the evening and at weekends, often on a phone in the car. The weekday daytime market is parents, retirees, home workers and the businesses that serve other businesses on the Erith and Belvedere industrial land. These two groups need different pages, and we separate them before writing anything.
Industries
3 industries
Industry
plumbers, heating engineers, electricians, roofers, builders and landscapers serving a borough of family homes, where the Business Profile and a clear service area win the phone call.
Industry
independent sales and lettings offices in Bexleyheath, Sidcup, Welling and Erith competing with the portals and the chains for vendors and landlords, including the new residents arriving around Abbey Wood.
Industry
general and specialist practices on the high streets of Bexleyheath, Sidcup and Welling, where GDC advertising rules shape what a page may say and reviews shape whether it is believed.
Districts within
No district page yet
No district in Bexley has a page of its own yet. Bexleyheath, Sidcup, Welling, Erith, Crayford, Belvedere and Thamesmead are covered here, with their postcodes and searches, and the areas of London hub lists every borough and district page we publish. Businesses in Abbey Wood and Thamesmead, which straddle the border, should also read the Greenwich page, because their customers search from both sides of the line.
How we approach ranking here
Our method is set out in the guide to ranking in your London borough. In Bexley the order is usually: fix the Business Profile first, including a service area that names each town you cover and the Dartford side if you work there; build one page per town you serve, named the way customers say them (Sidcup, Welling, Bexleyheath, never "the DA postcodes"); earn reviews steadily and reply to every one, because in the trades the review count is what holds the map pack; then look at links from local organisations, suppliers and trade bodies. Technical work on the site comes first only where it stops pages being indexed.
Five things to check on your Google Business Profile today: the primary category is the one your best customer would pick; the service area is set to Bexley and the neighbouring boroughs you actually cover; the opening hours are right, including bank holidays; there are photographs from the last 90 days; and your last five reviews each have a reply. If any of those is wrong, fixing it costs nothing and we will tell you so in the review.
Local London
A business can be first in Barnet and invisible in Enfield, two miles away. This guide explains why ranking in London is decided borough by borough and often street by street, which place names to build around, how to write area pages that help rather than harm, and how to measure what each borough is sending you.
Results ledger
No published client in Bexley yet
No published client in Bexley yet. We would rather say that than show you a client from somewhere else and let you assume. Our nearest published London client is Blac, a restaurant in Whetstone (N20, in Barnet), for which we did reels-first social and reputation work. From the wider group’s work, the closest fits for Bexley’s trade and service businesses are Gladstone Garage in York (local SEO and a rebuilt site; RAC Approved, with 4.6 stars across 178 Google reviews as at 7 Jul 2026, the client’s own rating) and Leam Taxis in Leamington Spa, which reached first place for airport-transfer searches; across tracked terms impressions rose 60 to 300 percent, website clicks 50 to 200 percent and calls 30 to 150 percent (Google Business Profile, Search Console and GA4). Both are labelled with their real locations.
Because the local proof is thin, judge the method instead. Muhammad Ali, SEO Specialist, reviews your site and your Business Profile by hand for the five searches that matter most to you, from a London location, on mobile and on desktop. Faisal Latif, Growth Director, is your first contact and checks the fit: whether you need an agency yet, and which tier suits if you do. Momna Imran, Communications and Audit, acknowledges the request and sends the finished review within two working days. You get the three fixes that matter most, written so you can do them yourself if you never speak to us again. How we work covers the first 90 days; the team page names everyone else.
| Client | Where | Measure | Figure | Source | Checked |
|---|---|---|---|---|---|
| Gladstone Garage | From the wider group’s workYork | Google rating, out of 5 | 4.6 stars from 1783 | Companies House and industry accreditations | verifiednot dated |
| Leam Taxis | From the wider group’s workLeamington Spa | Impressions | 4 | Google Business Profile, Search Console and GA4 campaign tracking | verifiednot dated |
See all 12 case studiesHow we verify a figure
Nearby boroughs
3 nearest by centroid
Bexley borders Greenwich to the west, Bromley to the south and, across the Thames, Barking and Dagenham; Lewisham is a short drive beyond Greenwich. Each has its own page. Customers in Sidcup and Foots Cray search across the Bromley border, and Abbey Wood and Thamesmead customers across the Greenwich one. Under the London Plan grouping Bexley sits in East London, although most residents would call it south-east London; Google does not mind either way, because it ranks by town, postcode and distance. The East London page explains the shared pattern.
Borough · SE2, SE3
SEO for Greenwich businesses in Greenwich town, Woolwich, Eltham, Blackheath: local search, Google Maps, reviews and content for SE3, SE7 customers.
Borough · IG11, RM6
SEO for Barking and Dagenham businesses: local search, Google Maps, reviews and content for IG11, RM8 customers, served from our City of London office.
Borough · E6, E7
SEO for Newham businesses in Stratford, Canning Town, East Ham, Forest Gate: local search, Google Maps, reviews and content for E6, E7 customers.
Services used most here
4 services
Local & Maps
the map pack, the Business Profile and the pages behind them, one per town you serve.
Local & Maps
categories, services, photographs, posts and review replies, kept current.
Local & Maps
generating and replying to reviews within platform rules; never buying or removing them.
Websites & CRO
a fast site with a page for every service and every town, built so the phone number and quote form are one tap away.
What each includes, the terms and what drives the cost are on the pricing page; the cost guide explains what moves the number for a business like yours.
Sources
4 sources
Questions
8 questions
Free SEO audit
Reply within 2 working days
Send the address. An SEO specialist reads it and replies within two working days with what holds you back in Bexley search and the three fixes that matter most. No automated score, no call required first.
Visits to Tower 42 are by appointment; the first meeting can be at your premises, by video or at the office. Office hours Mon to Fri, 09:00 to 18:00.
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